FOR IMMEDIATE RELEASE
October 1, 2024

Fitness Snob Donates 20% of Sheer Confidence Crew Socks Sales to the Susan G. Komen Foundation

Aiming to Raise $1,000 During Breast Cancer Awareness Month

Washington, DC – In support of Breast Cancer Awareness Month, Fitness Snob, a leading fitness sock and accessories brand, is launching a fundraising campaign to benefit the Susan G. Komen Foundation. Throughout October, 20% of all sales from the brand’s signature Sheer Confidence Crew Socks will be donated to the foundation, with a goal of raising $1,000 to support breast cancer research and services.

Fitness Snob’s Sheer Confidence Crew Socks—designed with a sleek, sheer material and a stylish touch of pink—are available exclusively in this iconic design. The socks are a fusion of fitness and fashion, perfect for women who prioritize both. They are available for purchase online at fitnesssnobstudio.com, with proceeds directly benefiting those impacted by breast cancer.

Kimberly Turner, Founder and CEO of Fitness Snob, explained the significance of this initiative:
"Breast cancer affects so many, and as a brand that champions women’s confidence and wellness, we wanted to do our part. Every pair of Sheer Confidence Crew Socks purchased this October will not only elevate your fitness look but also contribute to the fight against breast cancer."

With a goal of raising $1,000, Fitness Snob encourages customers to shop with purpose and help make a meaningful difference. Though the Sheer Confidence Crew Socks come only in this signature design, Fitness Snob offers other styles and colors in different sock collections.

About Fitness Snob
Established in 2002, Fitness Snob is a Black woman-owned business that specializes in high-quality fitness apparel and accessories. Focused on “finishing the look,” Fitness Snob is committed to providing products that inspire confidence and style for fashionably fit women. The brand transitioned to an online retailer in 2023, expanding its reach to women across the globe.

For more information, visit fitnesssnobstudio.com or contact:

Contact:
Kimberly Turner
Founder & CEO, Fitness Snob
info@fitnesssnobstudio.com
(855) 401-SNOB